Knowledge Base

Streaming Glossary: All the Essential Terms You Need to Understand Streaming

What Is An OTT Platform?

24i's comprehensive guide outlines how an OTT platform helps media companies launch, manage, and grow streaming services with flexible, data-driven infrastructure.

What Is Transcoding?

Transcoding prepares video for every screen. Learn how media transcoding supports adaptive streaming and global delivery.

What Is Content Ingestion?

24i's comprehensive guide explains how content ingestion supports video workflows, automation, metadata, and monetization in modern streaming platforms.

What Is a Video CMS?

24i's comprehensive guide explains how a video CMS helps OTT platforms manage content, metadata, and UX from one no-code, scalable system.

Ad Insertion Explained: How Modern Streaming Monetization Works

24i's comprehensive guide on how ad insertion works in streaming, from dynamic advertising to SSAI and real-time targeting. Read more here.

How Video Streaming Is Transforming the Advertising Ecosystem

24i's comprehensive guide explains how video streaming has become a core pillar of today’s advertising ecosystem and digital adtech infrastructure.

What a Super-Aggregated Content Model Means for Creators, Platforms, and Viewers

24i explains how a super-aggregated content model connects creators, platforms, and viewers through shared data, modular architecture, and flexible monetization.

Content Monetization 101: Models, Strategies, and How Streaming Platforms Scale Revenue

24i shows how content monetization works for streaming platforms using revenue sharing, OTT models, and data-driven personalization. Read more here.

Video Metadata Explained: How It Powers Search, Discovery and Personalization

24i's comprehensive guide on how video metadata enables smarter discovery, personalization, and monetization for OTT, VOD, and live streaming platforms.

What Is a Personalization Engine and Why Streaming Platforms Need One

24i's comprehensive guide on how a personalization engine helps streaming platforms deliver relevant content and improve discovery.

Choosing the Right Data Intelligence Platform for Your Streaming Service

Learn how a data intelligence platform helps streaming services turn data into insights that improve personalization, reduce churn, and optimize revenue.

How to Build IPTV Platforms That Compete with OTT

24i's comprehensive guide on how to build IPTV services with full control over UX, monetization, EPG, and service reliability across devices.

AVOD 101: Everything You Need to Know About Advertising Video on Demand

24i's comprehensive guide to AVOD, including how it works and its monetization strategies. Learn why Advertising Video on Demand is rising in streaming.

What Is D2C? A Guide to Direct-to-Consumer Video Streaming Success

24i's comprehensive guide to D2C video streaming, including industry trends and strategies for building a direct and sustainable content ecosystem.